What is On Page SEO?

On-page SEO is the process of making your website search engine friendly. In simple words, this means adjusting certain elements on your website so that search engines are able to crawl and understand the content and structure of your website. The more information and data they can get from your site, the greater are your chances of ranking higher in their index. Working and fixing potential problems related to On Page SEO is the first step you should take when optimizing your website for search engines and in particular GoogleO

On-page search engine optimization happens within the site, while off-page SEO happens outside the siteĀ 

12 Important On page SEO factors

Crawlable website

the website is crawlable and indexed by search robots

Site architecture

there is a clear structure and logic in the architecture of the pages

Quality outbound links

the website is linking to high-quality external resources

Website speed

the pages load fast on all devices

Mobile friendliness

the page renders on every device and browser properly

Use of HTTPS

the website is secured and has an SSL certificate

User-friendly URLs

URL addresses are simple and UX-friendly

Well-targeted content

the page targets a specific search intent

Keyword optimization

the page uses relevant keywords in relevant places

Image optimization

the images are optimized for search engines

Readability and UX

the text is well-optimized, readable and UX-friendly

Click-through rate

the page has optimized title tag and meta description

Close Menu